VACANCY
JOB TITLE : DIGITAL MARKETING OFFICER
JOB LEVEL :
C4
SALARY RANGE :
Total Annual Package (CTC)– R564,055.00 - R663,594.00
LOCATION : ICASA (Head Office – Eco
Park, Centurion)
POSITION STATUS : Permanent
Purpose of the job
To implement all aspects of ICASA's digital marketing strategy to increase
ICASA brand awareness and build stronger relationships with the Authority's
stakeholders. To collaborate with internal stakeholders to align messaging and
campaigns with the set organisational objectives. To actively contribute to the
ICASA’s digital transformation efforts by integrating modern tools and
practices into workflows and campaigns.
Key Outputs: The successful candidate will report to
the Senior Manager: Communications and International Relations, and their responsibilities will include:
·
Strategy and Policies - Implement the digital
marketing strategy and guiding policies.
·
Website - Timeous updating of the
website content (media statements and announcements and ensure linkages on
social media platforms
·
Social Media Management - Manage and maintain
the organisation's social media presence across various platforms including
Facebook, Twitter, LinkedIn, Instagram, or others. Develop social media
strategies, create engaging content, monitor audience engagement, and respond
to comments or inquiries.
·
Email Marketing Advertising - Coordinate the Authority’s online advertising, regularly reviewing and
amending keywords and ad groups to optimise performance.
·
Analytics and Reporting: Utilise web analytics
tools, such as Google Analytics, to track and analyse digital marketing
performance.
·
Community Management - Keep abreast of
developments in the digital space.
·
Content creation and design - Develop high-quality and engaging content for digital platforms,
including website, social media, blogs, videos, infographics, etc. using
graphic design software such as Adobe Illustrator, or Canva ensuring that the
graphics are on-brand, and tailored for various digital platforms.
·
Collaboration – Work closely with cross functional teams to promote the use of digital
marketing to promote ICASA amongst stakeholders.
Qualifications and Experience: ●
National Diploma in digital marketing, communications, brand management or equivalent
(NQF Level 6) ● A degree in digital marketing, communications, brand management or
equivalent (NQF Level 7) would be an added advantage ● 2 - 3 years’ work experience
in digital marketing ● 2+ year’s knowledge of effective social media techniques● 3+
years’ knowledge of marketing and brand management would be an added advantage.
Key Competencies and Attributes:
● Analytical thinking ● Strong
writing skills with the ability to produce compelling copy ● Proofreading
and editorial skills with a good eye for detail ● Strong
analytical and ICT skills ● Ability
to work on multiple projects at the same time ● Ability
to work as part of a team and individually ● Excellent
time management and prioritisation skills ● Experience in writing
content for a website ● Google Analytics and SEO experience ● Experience in
managing social media and related campaigns ● Experience in email, AdWords
and/or display advertising campaigns ● Experience in identifying target
audiences and devising digital campaigns that engage, inform and motivate,
Experience in using graphic design software such as Adobe Illustrator, or Canva or
equivalent.
|
Closing Date: 17 April 2025
Any enquiries regarding this position should be directed to careers@icasa.org.za
NB: The email addresses provided above should be used for
enquiries only. Applications sent by email will NOT be considered.
|
ICASA is committed to the achievement and maintenance of diversity and
equity in employment
·
If you do not hear from us within three months of the closing date, please regard your application as unsuccessful.
·
Applications received after the closing date will not be considered.
·
It is the applicant`s responsibility to have foreign qualifications evaluated
by the South African Qualifications Authority (SAQA).
·
It is also the responsibility of the applicant
to obtain evaluation and certification of the Recognition for Prior Learning
(RPL).
·
Only candidates who
meet the requirements should apply
·
ICASA actively
pursues the sourcing of persons with disabilities
·
ICASA reserves the right not to
make an appointment.
·
Appointment is subject to getting a positive security clearance, verification of the applicants documents (Qualifications),
and
reference checks.
·
Correspondence will be entered into with
shortlisted
candidates only.
·
CVs from Recruitment Agencies will
not be accepted.
